Project Description
You’ve worked hard to build value and equity in your franchise, but how much of it do you actually own? Join us to discuss a topic that affects every single franchise owner.
Keynote General Session: Protecting Your Franchise Equity
Our program kicks off with a distinguished panel presenting an overview of goals and strategies to enhance and protect a franchisee’s ownership rights and equity. The panel will discuss:
• Understanding key elements of franchisee equity and why they are important
• The role Franchisee Associations play in protecting franchisees
• Winning negotiation strategies
• Legislative and regulatory strategies
• Litigation as your last resort
Speakers:
Part Two of our Keynote Session is comprised of round table discussions led by industry leaders on a variety of subtopics related to our theme of Protecting Your Franchise Equity:
• Legislative and regulatory strategies
• Negotiating strategies
• Promoting collaborative cultures
• Protecting renewal rights
• Protecting your markets
• Protecting transfer rights
• Franchisee goodwill
• Getting compensated for system enhancements
