Tired of hearing “just follow the brand playbook” while your territory stalls? It’s time for real-world strategies that actually move the needle.
In this high-impact session, growth strategist Cory Mosley shares The Franchisee’s Growth Formula — a proven approach to driving sales and building brand presence beyond corporate templates.
You’ll learn strategies to dominate your territory, attract more customers, and unlock sustainable revenue growth — even in competitive markets.
Whether you’re struggling to break through a sales plateau or looking to supercharge an already successful location, this workshop delivers the tactical insights and growth moves you can implement immediately.
You’ll discover:
- The three most common marketing mistakes franchisees make (and how to fix them)
- How to build a local growth plan that complements your brand’s national efforts
- The top tools and tech smart franchisees use to drive conversions
- Ways to train your team to think like marketers and close like pros, no matter your product or service
- And more…
Bring your notepad — this isn’t theory, it’s action.
Cory Mosley, CSP, is an award-winning business growth strategist, coach, and media personality known for successfully identifying and maximizing growth opportunities for businesses, associations, and corporations. Cory works with organizations and business owners that want to increase sales, create raving fans, and improve cash flow by embracing new ideas and strategies. Accredited as a Certified Speaking Professional (CSP) by the National Speakers Association, Cory speaks frequently on business growth topics in the areas of sales, marketing, human capital, operations, and mindset. As a consultant, Cory’s past client list includes a host of family-owned small businesses and major corporations like Audi, Mercedes-Benz, Berkshire Hathaway, BBDO, and most recently, General Motors. Cory is the author of three books. He recently launched his latest venture, RVA Small Business Network (RVASBN.com), a video production studio and media network specializing in expert interview thought leadership content creation. In 2023, Cory joined the ownership team of Pecan Jacks™ Ice Cream & Candy Kitchen as they began offering franchise opportunities. Cory has completed and achieved certifications from The Wharton School of Executive Education and High Point University. Cory is the company principal of Mosley Strategy Group, where his consulting, coaching, and business accelerator programs positively impact the growth and revenue of corporations, associations, and small businesses globally. Cory resides in Henrico Country, Virginia, with his wife of 11 years, Xiomara, and two dogs, Rozy Bear and Harlee.
